Privacy Policy

Privacy Policy

Effective Date: July 2026

At ApparelDriftz, your privacy is important to us. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, create an account, purchase products, or communicate with our customer support team.

By accessing or using our website, you agree to the collection and use of your information in accordance with this Privacy Policy.

1. Company Information

This website is operated by:

Company Name: Nova Bridge International Limited

Registered Address:
UNIT 903D, 9/F., CAMERON COMM CENTRE,
458-468 HENNESSY ROAD,
CAUSEWAY BAY, HONG KONG

Customer Support Email:
service@newnovabridge.com


2. Information We Collect

When you use our website, we may collect different types of personal information, including but not limited to:

Personal Information

  • Full name

  • Billing address

  • Shipping address

  • Email address

  • Telephone number

  • Payment information (processed securely through third-party payment providers)

  • Account login information

  • Purchase history

  • Communication records with our customer service team

Technical Information

When you browse our website, we may automatically collect:

  • IP address

  • Browser type and version

  • Device information

  • Operating system

  • Time zone

  • Pages visited

  • Products viewed

  • Referral source

  • Shopping cart activity

  • Website interaction data

This information helps us improve website performance, detect fraudulent activity, and provide a better shopping experience.


3. How We Collect Your Information

We collect information in several ways, including:

  • When you place an order

  • When you create an account

  • When you subscribe to our newsletter

  • When you contact customer support

  • When you leave product reviews

  • When you participate in surveys or promotions

  • Through cookies and similar tracking technologies

  • Through analytics tools that monitor website performance


4. How We Use Your Information

Your personal information may be used to:

  • Process and fulfill your orders

  • Verify payments

  • Arrange shipping and delivery

  • Provide customer support

  • Respond to inquiries

  • Improve our products and services

  • Personalize your shopping experience

  • Prevent fraud and unauthorized transactions

  • Maintain website security

  • Send order confirmations and shipping updates

  • Provide promotional offers if you have chosen to receive marketing communications

  • Comply with applicable legal obligations

We process your information only when there is a lawful basis for doing so and limit its use to purposes that are relevant to providing our services.


5. Marketing Communications

If you subscribe to our newsletter or promotional emails, we may occasionally send information regarding:

  • New arrivals

  • Seasonal collections

  • Exclusive promotions

  • Limited-time offers

  • Style inspiration

  • Product recommendations

You may unsubscribe from marketing communications at any time by clicking the "Unsubscribe" link included in our emails or by contacting us directly.

Please note that transactional emails, including order confirmations and shipping notifications, will continue to be sent as necessary to fulfill your purchases.